The design aims to reflect the luxurious nature of the accommodation while distinguishing each of the villas. It ensures users recognize it as a top-tier option in the Grampians region, featuring numerous images and an intuitive flow.
The main purpose of the site is to encourage users to make direct bookings. To achieve this, booking buttons were strategically placed in call-to-action areas, ensuring they appear only where users are most likely to make a booking, while maintaining a classy design. The site was optimized through A/B testing to ensure easy user flow.
Built with WordPress, the site utilizes the latest web development technology, allowing the owner to easily make tweaks without needing a developer for every change.
An SEO-optimized website infrastructure with a built-in, sturdy content architecture technology designed to greatly amplify the effectiveness of SEO initiatives.
